Sunday, April 27, 2008
Bob Mathew went first, and introduced his company, Catalyst Web Services, as one "founded by entrepreneurs, for entrepreneurs". They offer a web-based suite of core IT applications that cover small business needs such as email, electronic documents and collaboration.
In this area of "Software as a Service" (SaaS), Bob notes that it's been small business that's driving the technology forward, and that for most, it's a great fit.
He goes on to answer his rhetorical question of how this fits in with trends in the global economy with three answers:
1. Geographic dispersion of people. People work from different places, in virtual teams, and partner with other businesses. This trend isn't just international, but local as well with people living in different suburbs.
2. Green. Rising fuel costs are really forcing consideration of alternatives to physical proximity, and while options like telecommuting aren't necessarily for every business (or for every day), new technologies are improving on the limitations of old ones like VPN.
3. Global. Markets are increasingly global, and being web-based means being accessible anywhere, at anytime. For example, they noticed a large increase in business from places like Australia when their system became Mac compatible - not something they really considered would happen.
Tuesday, April 15, 2008
Answers to these questions depend on what small businesses will look like in the future. I see two trends emerging. First, small businesses are becoming virtual; they are increasingly teaming up with other small businesses on specific projects for specific clients. This allows them to be nimble and to partner with the very best. Second, more and more small businesses are allowing their employees to work from home. It used to be that only large businesses would allow telecommuting. While telecommuting is not for every business, it can make sense for a variety of small businesses like consulting and graphic design. And even if doesn't make sense to allow telecommuting five days a week, it may make sense to allow it one day a week.
This brings me back to technology. Both trends I describe above are growing hand-in-hand with Web-based technology solutions. Like on-demand software and Web-based email and document management. Technology cannot be separated from the processes and ultimately the people who use them. As small businesses evolve in the future, so will technology. As small businesses become more virtual, Web-based applications are being adopted in greater numbers. There is no sign that this trend will recede in the future.
Tuesday, March 18, 2008
What applies to farmers applies equally to software companies. In a now famous blog, Phil Wainewright says: "SaaS vendors, eat your own dogfood — or die." He writes that companies selling Web-based on-demand software won't survive if they don't use the software themselves. He argues that this is especially true because of incredibly rapid software development cycles. At CatalystWeb, we use CatalystOffice as our online office and have done so for the past two years. Many of the improvements that our customers see are the results of our frustrations. We are our own toughest customer. We know that we are accountable to every small business that uses our service and that we have serious responsibilities in serving them. And if we don't use our own service, we shouldn't expect others to use it either or pay for it. But we do use it -- every single day.
Friday, February 29, 2008
I was also surprised to find that their work habits were surprisingly similar -- both groups wanted to work anytime, anywhere. They were moving more and more of their work online with Web-based email and backup of their files over the Internet. In Texas, the owner of a small family-owned construction company wanted to write bid proposals and schedule jobs while traveling and liked the fact that CatalystOffice was entirely Web-based. In New York, a consulting company whose three partners worked from their homes liked the idea of an online office through which they could share files and contacts. Given these nation-wide trends, I was surprised to read recently a story detailing the efforts of Mozilla (which created the incredible Firefox browser) is focused on improving their installable desktop client. Old habits die hard, I guess.
Friday, February 15, 2008
We were happy to see that both the press and participants from the show validated our Software-as-a-Service (“SaaS”) or Web-based software delivery method. Several companies who were presenting at the show even signed up as customers. This doesn’t surprise me since many of them were startups and the founders were often in different locations. As startups, they also liked the fact that our introductory plan was not only totally free but also had all the features of our paid plans.
With Web-based software services, users don’t have to install anything or worry about upgrades. In the case of CatalystOffice, users can access their email and documents over the Internet from anywhere, anytime; all they need is the Firefox browser. They typically don’t have an IT department and they don’t have the resources to buy and maintain servers. Most importantly, they don’t have the time to worry about technology when they need to focus on their business. No wonder that America's 25 million small businesses are leading the Web-based software revolution.
CatalystOffice's unlimited-user license also resonated with reporters and participants at DEMO2008. I was often met with a quick look of surprise and then acknowledgment whenever I explained it to someone. Our model simplifies traditional software pricing that is often based on the number of users but also tends to be complicated and confusing to most small businesses. It also makes sense since most businesses have both heavy and light users and it is really hard to separate personal space from shared space.
The week after DEMO, I went to two tradeshows for small businesses. The first one was held in Ft. Worth, Texas and sponsored by the Fort Worth Business Assistance Center. The second was sponsored by smallbiztechnology.com and held in New York City. The interest in our service from small business owners at these two shows was phenomenal. They also gave us a lot of valuable feedback. I will talk about these shows in my next entry.
Thursday, December 6, 2007
Hi everyone. I’m pleased that the CatalystOffice buzz is getting stronger. We asked bloggers around the web to review our software and I like what I am hearing.
Here’s one excerpt from Jennifer Chait, at www.OfficeStuffer.com:
“The [C]ontact[s] section (in CatalystOffice) was so much better than Outlook. However, remember I am biased because I already dislike Outlook. Still, in Outlook you have to click on a section and then a box comes up which may or may not fit the address you type. Here there was simply one basic add contact section and in the popup box you could add everything all at once – no more clicks. Ah, ease of use. Awesome.”
Please check out the links on the right, for more blog news.
One of my favorite aspects of CatalystOffice is the Calendar. Building an enterprise-grade calendar is not an easy feat. Microsoft had a team of programmers working for about 8 years to create their calendar, and it’s still not as feature-rich as most small business software users would like. I think it was really important at the beginning of our development process to identify what calendar-related issues small business owners said were important to them. For example:
- Most small business owners are on the go, so an ideal calendar would remind you about appointments via desktop, email or text message
- Small business owners often mix work with family, and there was a demand for multiple calendars – a public one for business appointments and a private one to remind you about your daughter’s piano recital
- You want to delete future meetings in a series of meetings that have been canceled but still retain a record of past meetings
- Business owners feel that privacy is important, and they might want an intern for example to add new calendar items without being able to view the entire calendar
Do any of these sound like your concerns? If you haven’t yet tried out CatalystOffice, why not try it for three months free? Visit www.catalystweb.com. And keep your questions coming.
Wednesday, November 21, 2007
Hello everyone. We are very excited that CatalystOffice is finally live. I am glad that bloggers like Ramon Ray at SmallBizTechnology.com are commenting that CatalystOffice can help small-business owners maximize their productivity for minimal cost or tech issues.
Since CatalystOffice does some unique things with email, I wanted to share some thoughts about how powerful some robust email capabilities can be for a small business.
First of all, to project a professional and “big” image you really need an email domain of your own- firstname.lastname@example.org, not email@example.com. A lot of businesses get that. But you also need an email address that’s not tied to an individual person. Very few of us have made it that far, living in the Microsoft world.
But with CatalystOffice, it’s a different world. Here’s what I mean:
Mary is the president of a 6-person travel agency. She often competes with the larger travel franchises for corporate business (and often loses!) Then she sets up a profile in CatalystOffice that both she and her business partner can access. Now her corporate clients send RFP requests to firstname.lastname@example.org and they send service questions to email@example.com. No one needs to know that these emails are actually going to Mary and her single business partner at a tiny travel agency! And both of them can respond to these emails without having to change their account settings 3 or 4 times a day. Better yet, each can tell whether a reply has been sent by the other.
For a small business, that’s just one way to save time and play big.
If you’re interested in trialing CatalystOffice for yourself, visit http://www.catalystweb.com/. And if you have questions or comments, or just need help, just leave a comment below. I would be happy to walk you through it.